Featured Projects
Alright, Here’s a Bit About Me.
Hey, I’m Karthikeyan — a Product & UI/UX Designer who enjoys turning complex ideas into simple, usable, and scalable digital experiences.
I mostly work on B2B and B2C SaaS products, where I focus on connecting user needs with real business outcomes. My approach is pretty straightforward — understand the problem deeply, structure it well, and design solutions that actually work in the real world.
I like working at the intersection of product thinking, user behavior, and design systems — building things that not only look good but scale consistently as products grow.
Over time, I’ve worked on multiple projects end-to-end — from research and flows to final delivery — improving engagement, setting up scalable design foundations, and supporting multi-product ecosystems.
SKILLS
Product Design
UI/UX Design
Design Systems
Vibe Design
UX Research
User Behavior Analysis
AI-augmented Design Workflows
Cross-functional Collaboration
Data-informed Design Decisions
Experience
Team Lead, UI/UX Designer, JesperApps Software Services
Lead a cross-functional design team (UI/UX, graphic, video) across multiple product and marketing initiatives
Drive design strategy, stakeholder discussions, and product decisions across active projects
Conduct domain research in HRMS to identify usability gaps and guide feature enhancements
Maintain and scale a centralized design system, improving design consistency and reducing iteration cycles
Facilitate structured design reviews, improving team efficiency and delivery quality
UI/UX Designer, JesperApps Software Services
Led end-to-end product design for 3+ B2B and B2C products, covering research, IA, UI design, prototyping, and handoff and redesigned core products (JesperHRMS, JesperMail, internal PM tools) to improve usability and workflow efficiency
Improved user engagement by 60% through usability testing, UX heuristics, and data-driven design decisions
Built and scaled a reusable design system across web and mobile platforms
Collaborated with PMs, engineers, and stakeholders in agile environments to deliver high-impact solutions
Designed marketing assets and digital experiences for campaigns including SaaS Connect 2025 and Valam 2023 & 2024
Junior UI/UX Designer, JesperApps Software Services
Owned digital creative production for JesperApps and its product suite Aideanex, JesperHRMS, and JesperApps Consultations across brand and marketing touchpoints
Designed responsive layouts, wireframes, and UI components aligned with brand guidelines and crossdevice accessibility standards
Account Receivable Analyst, Innovative Work Solutions
Designed and deployed UiPath-based automation workflows, converting 8+ manual processes into fully and semi-automated systems across multiple departments
Reduced manual processing effort by 67% and improved operational productivity by 72% — reflecting a quantitative, systems-thinking approach to complex workflow problems
My stack
Figma
Product Design
Notion
Planning
Claude
Deep reasoning & structured outputs
ChatGPT
UX thinking, flows & content systems
Framer
Interactive web building
Affinity
Visual & brand design
Readdy AI
UI generation & acceleration
Base 44
AI-powered product building
Lovable
Frontend & vibe coding
How I approach Product Design
Define the Problem
Structure the Experience
Design & Ship
10+
Projects Completed
System-Driven Design
Execution Reliability
User-Centered Outcomes
My Other Works
