Featured Projects
Alright, Here’s a Bit About Me.
Hey, I’m Karthikeyan — a Product & UI/UX Designer who enjoys turning complex ideas into simple, usable, and scalable digital experiences.
I mostly work on B2B and B2C SaaS products, where I focus on connecting user needs with real business outcomes. My approach is pretty straightforward — understand the problem deeply, structure it well, and design solutions that actually work in the real world.
I like working at the intersection of product thinking, user behavior, and design systems — building things that not only look good but scale consistently as products grow.
Over time, I’ve worked on multiple projects end-to-end — from research and flows to final delivery — improving engagement, setting up scalable design foundations, and supporting multi-product ecosystems.
SKILLS
Product Design
UI/UX Design
Design Systems
Vibe Design
UX Research
User Behavior Analysis
AI-augmented Design Workflows
Cross-functional Collaboration
Data-informed Design Decisions
Experience
UI/UX Designer, JesperApps Software Services
Driving the overall product design strategy for both in-house and client products.
Leading and mentoring a multidisciplinary design team (UI/UX, graphic design, video editing) to deliver impactful work.
Ensuring on-time delivery of design solutions that meet business goals and user needs.
Maintaining consistency and scalability through design systems and brand guidelines.
Collaborating across teams (PMs, developers, and marketing) to align design decisions with business strategy.
Implementing process improvements (reviews, feedback loops, and A/B testing) to optimize team performance.
Junior UI/UX Designer, JesperApps Software Services
Led the full design cycle: user research, wireframes, high-fidelity designs, prototypes, and handoff
Boosted user engagement by 60% with design-led product improvements
Designed scalable web & mobile interfaces for SaaS tools (B2B & B2C)
Conducted usability testing, A/B tests, and applied UX heuristics to refine journeys
Created and maintained a Figma-based design system used across multiple teams
Collaborated in agile sprints with PMs and developers to align business & user needs
My stack
Figma
Product Design
Notion
Planning
Claude
Deep reasoning & structured outputs
ChatGPT
UX thinking, flows & content systems
Framer
Interactive web building
Affinity
Visual & brand design
Readdy AI
UI generation & acceleration
Base 44
AI-powered product building
Lovable
Frontend & vibe coding
How I approach Product Design
Define the Problem
Structure the Experience
Design & Ship
10+
Projects Completed
System-Driven Design
Execution Reliability
User-Centered Outcomes